Korean car made entirely of Lego bricks was on display during Milan Design Week
Kia has been taking the concept of modularity to extremes with the creation of a complete model of its EV6 electric vehicle block by block using just Lego bricks.
The 1:1 scale model is made up of 350,000 Lego bricks, which Kia says convey the notion that the future of sustainable mobility is to be built ‘brick by brick’. The impressive model replicates the form of the car very well, retaining the intricate design details and personality of the latest in the Kia electric vehicle range.
Commissioned by the company’s Italian wing specifically for Milan Design Week earlier this year, the work required more than 800 hours of work by BrickVision, a company in Reggio Emilia, Italy. BrickVision was founded by Riccardo Zangelmi, Italy’s first and only Lego Certified Professional. Zangelmi has managed to turn his childhood passion for the interlocking bricks into a successful business. For the ‘Brick To The Future’ EV6, the work wasn’t straightforward and Zangelmi’s team spent four months in total on the project and even came up with a functioning lighting system to ensure the EV6’s distinctive lighting arrangement remains visible from every angle on the Lego model.
The entire process of the build has also been documented in a film, which illustrates the various phases of the project, from conception to execution, right the way up to presentation.
Launched in 2021, the EV6 is the first of 15 fully electric models to be introduced globally by Kia by 2027. Built on the company’s proprietary E-GMP (Electric Global Modular Platform) architecture, the EV6 will soon be joined by the EV9, a futuristic three-row SUV developed with the same technology and offering fully electric motoring and space for up to seven occupants.
The ”Brick To The Future” version of the Kia was on display throughout the 2023 Milan Design Week during April. After the show, it was moved to the Kia Energy House in Rome, where it will continue to be exhibited in the future.